First impressions are everything, right? Think of your website as the red carpet at the Oscars. It’s the first thing potential clients see, and if it’s looking sharp and stylish, it’s like winning Best Dressed. It instantly boosts your credibility and makes you look trustworthy, like a blockbuster hit. You ready? Let's go get 'em.
Let's build your dream
brand. vision. website.
WELCOME TO YOUR NEXT ACT.
BRANDING + WEB DESIGN
THE MERRY HAY
"Hayley is so sweet and kind. She is very easy to work with and is open to ideas. She will make your website how you want it and work hard to get all the nitty gritty details done and then some. The branding revamp was the most fun to be a part of. Having someone take your Pinterest board and give you branding options gives so much clarity. Hayley went even further than expected with adding website features like linking my Instagram feed to my website and coding my specific fonts. Hayley will sit down with you and walk you through how to run your website and give you support even after the job is done!"
SAMANTHA LANNIGAN, LANNIGANHOME.COM
SERVICES
services
"Hayley is so sweet and kind. She is very easy to work with and is open to ideas. She will make your website how you want it and work hard to get all the nitty gritty details done and then some. The branding revamp was the most fun to be a part of. Having someone take your Pinterest board and give you branding options gives so much clarity. Hayley went even further than expected with adding website features like linking my Instagram feed to my website and coding my specific fonts. Hayley will sit down with you and walk you through how to run your website and give you support even after the job is done!"
SAMANTHA LANNIGAN, LANNIGANHOME.COM
services
1 - REEL THEM IN
You know how a great movie trailer hooks you in? Your website needs to do the same. It should clearly spell out what you’re offering, like how Netflix tells you exactly what shows and movies are available. When your services and pricing are laid out like that, potential clients get the full picture.
The Blockbuster Trailer for Your Services
YOUR WEBSITE:
2 - NAVIGATE LIKE NETFLIX
Think of user experience like navigating through Netflix – it should be super easy to find what you’re looking for. If your site is smooth and intuitive, visitors won’t get lost, and they'll be more likely to take action, like adding to their cart or signing up.
The Blockbuster Trailer for Your Services
YOUR WEBSITE:
4 - TEASER TRAILER
For lead generation, you want effective call-to-actions, kind of like how those Marvel post-credit scenes always keep you wanting more. Contact forms, newsletter sign-ups, and freebies are like those little teasers that keep the audience engaged.
The Blockbuster Trailer for Your Services
YOUR WEBSITE:
5 - SEO: YOUR GOLDEN TICKET
Don’t forget about SEO – a well-optimized site ranks higher on Google, bringing in more organic traffic. When you target the right keywords and offer valuable content, it's like getting all the likes and follows from people who are genuinely interested in what you offer.
The Blockbuster Trailer for Your Services
YOUR WEBSITE:
7 - SUPPORTING CAST
Lastly, your website is always on, like a 24/7 diner. Unlike a physical store, it’s available around the clock, so potential clients can check out and buy your services whenever they want, while you're getting your beauty sleep.
The Blockbuster Trailer for Your Services
YOUR WEBSITE:
Former boutique owner turned brand and web designer.
HELLO
I'm Hayley.
ABOUT ME
QUIZ: FIND YOUR WEBSITE STYLE
APPLY NOW
$500 $375 Beta Launch Price
- Three day turnaround
- Submit Brand Questionnaire + Pinterest board
- Day 1: I work on your branding + submit two options for your review
- Day 2: You select one option + provide any notes
- Day 3: I make any tweaks and send over the final brand board files
PROCESS
Brand Sesh delivers a complete branding solution in just three days for those seeking to jumpstart or reimagine their business. Brand Sesh is included in Tailored Template + Custom Canvas website design packages.
BRAND
SESH
- Mood board + Brand board
- Primary and secondary logo (these will be basic letter logos, no illustrations)
- Logo color variations
- Logo files
- Font suite
- Custom color palette
- Instagram story + post Canva templates
- One round of revisions
- Loom pre-recorded video reviews
INCLUDES
TAILORED
TEMPLATE
$2,600 $1,950 Beta Launch Price
- One week turnaround
- Fill out application
- Receive welcome email with next steps, including scheduling a Zoom call at least two weeks out from payment to complete onboarding checklist and questionnaires.
- Day 1: Initial Zoom call for questionnaire and Pinterest board review.
- Day 2-3: I work on your branding + submit two options for your review. You select one option + provide any notes. I make any tweaks + send over final brand files.
- Day 4-6: Website design with quick page comments + approvals from client.
- Day 7: Final wrap-up call for website review and hand-off.
PROCESS
Tailored Template is the perfect solution for anyone wanting to launch their dream website quickly with a one week turnaround on Showit. You can select a template from The Merry Hay’s shop at no additional charge, or provide the Showit share key code to a prior purchased template. This option also includes a Brand Sesh.
- Access to platform that houses all communication + assets
- Everything from Brand Sesh
- Showit website template customization
- Choice of The Merry Hay template or need to provide share key if purchased outside
- Desktop and mobile-friendly website design
- Up to 5 page design
INCLUDES
- Email marketing integration
- Import of your brand logos, fonts, colors, images
- Upload of Privacy Policy, Terms and Conditions, Terms of Use
- SEO basics
- Instagram feed placement
- Social media links
- 1 round of revisions per webpage
- Showit training video + guidebook
- 30 days of tech support
CUSTOM
CANVAS
Experience the power of a custom-designed Showit website in just two weeks. Embrace your brand’s individuality with a website that speaks directly to your audience. This option also includes a Brand Sesh.
$4,600 $3,450 Beta Launch Price
- Two week turnaround
- Fill out application
- Receive welcome email with next steps, including scheduling a Zoom call at least two weeks out from payment to complete onboarding checklist and questionnaires.
- Day 1: Initial Zoom call for questionnaire and Pinterest board review.
- Day 2-3: I work on your branding + submit two options for your review. You select one option + provide any notes. I make any tweaks + send over final brand files.
- Custom website design with quick page comments + approvals from client.
- Final wrap-up call for website review and hand-off.
PROCESS
- Access to platform that houses all communication + assets
- Everything from Brand Sesh
- Showit website template customization
- Choice of The Merry Hay template or need to provide share key if purchased outside
- Desktop and mobile-friendly website design
- Up to 5 page design
INCLUDES
- Email marketing integration
- Import of your brand logos, fonts, colors, images
- Upload of Privacy Policy, Terms and Conditions, Terms of Use
- SEO basics
- Instagram feed placement
- Social media links
- 2 rounds of revisions per webpage
- Showit training video + guidebook
- 30 days of tech support
SOCIAL MEDIA
AUDIT
Sometimes you just need an outside perspective from an expert to see opportunities to improve your social media presence and reach. I will deep dive into your account(s) to see where there is a disconnect.
$120 $90 Beta Launch Price
- One week turnaround
- Complete questionnaire
- Receive email with written + pre-recorded video analysis of social media accounts
PROCESS
- Custom pre-recorded video audit of your Instagram, Facebook business page, and/or website.
- Detailed report analyzing your business with recommendations to enhance clarity.
- Content strategy for 10 days to regain consistency.
INCLUDES
1:1
CHAT
During a 1:1 chat, we can talk all about your business, bounce around ideas, and I'll give you some personalized advice. Think of it like having your own little "Shark Tank" moment, where we dive deep into your business ideas and make them as exciting as the latest trends on Instagram. Whether you want to refine your brand identity, boost your online presence like your favorite influencers, or just navigate the ups and downs of starting a business, I'm here to help. Let's make your business as buzzworthy as the latest viral sensation!
$200 $150 Beta Launch Price
- Fill out questionnaire (due 24 hours before the call)
- Receive a link to the recorded Zoom call so you can rewatch + take notes - allowing you to focus on the conversation during the call
PROCESS
- 1 hour business chat
- Recorded 1:1 Zoom call
INCLUDES
Frequently
Asked Questions
WHAT PLATFORMS DO YOU DESIGN ON?
I design on Showit. If you are interested in basic Shopify services, reach out to me to discuss your project needs.
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WHAT OTHER EXPENSES CAN I EXPECT?
Custom Domain
Showit does not host your domain. You will have to purchase a domain from a domain registrar and then connect that domain to your Showit site via DNS records.
Showit Subscription
A Showit subscription is required. If you are going to have a blog through WordPress or need to integrate your current blog, make sure to select the correct option. With my code you can get a free month.
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Legal Docs
A Privacy Policy is legally required. You can pay for one or find free options online. Termly is a popular option. Terms of Service and Refund Policy may be other agreements you may want to explore depending on your business.
Custom Fonts
You can use free Google fonts or paid fonts. I recommend Creative Market. I ask if you're open to paid fonts in the questionnaire.
DO YOU OFFER PAYMENT PLANS?
Tailored Template and Custom Canvas can be split into two payments. Half would be due at signing and the remaining half 24 hours before the final call. Please reach out if you would like that option. Please note all sales are final.
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DO YOU WRITE COPY FOR MY WEBSITE?
No. I'll use filler text on the website for anything needed. Clients will have a document to input their website copy such as about, services, offers, etc, that is due before kick-off. You'll receive a Showit training video + guidebook at the completion of the Tailored Template and Custom Canvas offers so that you feel confident updating text. You can hire a copyrighter if you need additional help.
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WHAT IF I DON'T HAVE EVERYTHING READY FOR OUR KICK-OFF CALL?
All services require a completed Client Questionnaire. Branding and web design services include creating a Pinterest board, Website copy, and Client images. If you don't have copy ready, I will use filler text and you'll be responsible for updating. If you don't have images ready, I will use stock photos for you to update when you do have images available. You'll receive a Showit training video + guidebook at the completion of the Tailored Template and Custom Canvas offers so that you feel confident updating text and images.
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DO YOU INCLUDE WEBSITE MAINTENANCE?
You will receive 30 days of support following completion of your project. This is for fixing links or any technical or design related issues. This is not for updating copy and images that weren't ready by your project kick-off call. You'll receive a Showit training video + guidebook at the completion of the Tailored Template and Custom Canvas offers so that you feel confident updating text and images. If you need additional support please reach out about hourly rates.
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TEMPLATE SHOP
Purchasing a website template is like choosing an outfit from your favorite fashion brand—it's stylish, on-trend, and ready to wear. Select a high-quality template that fits your brand's aesthetic and customize it yourself. This DIY approach not only cuts expenses but also gives you full control over the design process.
How to Start an Online Boutique 20 Day Guide
How to Start an Online Boutique
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Discover your website style with an interactive quiz! Whether you're launching a new business or looking to refresh your current site, our quiz will help you uncover the ideal design that reflects your brand's unique personality. It's like finding your Hogwarts house. Find a template that matches your aesthetic preferences and business goals.
